Client

Specialized

Project

S Works Torch

Year

2022

Hero film and product visualization for Specialized global S-Works Torch footwear campaign, designed to convey the weightless feel and cutting-edge technology of their new product launch. Through futuristic imagery, we aligned visuals with the campaign’s tagline, 'Engineered to Disappear,' emphasizing the innovative nature of their new cycling shoe.

Credits

Producer — Zack Carlson
Creative Direction — Zack Teachout
Art Direction — Ty Modzeleski
3D Design — Court Noble, Conor Rafferty
Audio Design — Amedeo Inglese

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